Written by Joyce Wilson, from teacherspark.org!
Starting a business is a challenging task on its own, but if you have a new baby on your hip, launching a business can be even more daunting. How can you balance the demands of entrepreneurship while adapting to your new life as a parent?
The trick is a combination of good time management skills, a strong support system, and access to tools and resources that will make both parts of your life easier. Here are some tips from Magnetic Mama to help you get started!
Pick a Compatible Business Idea
When starting a business as a new parent, it’s important to choose a business idea that’s compatible with your new role. Consider factors like the time and energy required, the flexibility allowed by the business model, and its potential for growth.
For example, a home-based business or a business that can be operated online may be a more suitable option for new parents. Be sure to also consider your own skills, interests, and experience, choosing a business idea that aligns with these.
Create a High-Converting Website
The more customers you can convert through your website, the less time you’ll need to spend on marketing and outreach.
When building your website, OptinMonster suggests prioritizing conversion-focused design, adding website elements that capture attention and convey information clearly, like infographics.
You don’t need graphic design experience to create professional-looking infographics. Creating your own infographic is easy and fast with the help of free online templates. Find an online infographic maker that lets you personalize your template with your own text, colors, and design elements so you can make it unique to your business.
Establish an Automated Marketing Plan
Managing a marketing strategy is one of the most time-consuming aspects of running a business. By automating your marketing plan, you can save time and energy while improving your conversion rates.
Marketing automation decreases the cost per lead by 17% and leads to a 450% increase in qualified leads! You can even automate content marketing by using tools to curate relevant content, schedule social media posts in advance, and send engaging emails to your list subscribers.
Consult online resources to learn more about content marketing and how it can benefit your business.
Invest in a Hands-Free Pumping Bra
If you’re looking for ways to multitask at home, Healthline suggests investing in a hands-free pumping bra so you can use your hands for other tasks like typing on a computer, holding a phone, or folding laundry.
Hands-free pumping bras are designed to be comfortable and adjustable and can be worn with most standard breast pumps. Look for a bra with a patented clip for easy pumping access. Investing in a hands-free pumping bra is an excellent way to make breastfeeding and pumping more manageable while starting a business as a busy new parent.
Outsource Household Chores
Outsourcing household chores and daily tasks is a great way to alleviate some of the stress and pressure that comes with managing a household while starting a business.
Outsourcing may involve hiring a cleaning service, a dog walker, a mother’s helper, grocery delivery, or a laundry pickup and drop-off service. You could even hire a virtual assistant to help with tedious tasks like booking appointments and researching baby products.
Outsourcing household chores can be a cost-effective way to manage your time and energy more efficiently, allowing you to focus on both your business and family.
Starting a business as a new parent can be a challenging task, but it’s also an incredible opportunity to bring in some extra income and build a legacy for your family. By creating a high-converting website, automating your content marketing plan, investing in a hands-free pumping bra, and outsourcing household tasks, you can make the most of your time and find success in both parenting and business!
For more tips and life hacks like these, check out Magnetic Mama, a comprehensive resource website written for moms by moms.
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